Director of the hotels Arkona Strandhotel & Rugard Thermal Strandhotel & Arkona Strandresidenzen
Rachel Armstrong
Rachel Armstrong brings with her not only international experience in the hotel industry, but above all a deep passion for genuine hospitality, modern leadership, and intercultural teamwork. With her keen instinct for people, detail and emerging trends, she leads the two hotels with heart, integrity, and a high level of professionalism. Her leadership style is defined by clarity, empathy, and a spirit of innovation – whether in day-to-day operations, talent development, or the implementation of social projects on the island of Rügen.
As part of a management team with a female majority, she also embodies the hotel group’s commitment to lived diversity – courageous, compassionate, and forward-looking.
“To me, leadership means guiding people with warmth, fairness and authenticity – to create an atmosphere together where both guests and employees truly feel at home.” – Rachel Armstrong